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*Read the Business Case: Crowdsourcing at Starbucks: Embracing Customers on page 250 Turban E and Volonino, L: Information Technology for Management: Improving Strategic and Operational Performance (2011) 8th Edition, John Wiley & Sons.
*Once you have read the case study, answer the questions at the end of the case study in a report format. This requires appropriate headings and subheadings.
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