” Lowe’s: Category Potential Among Female Shoppers” custom essay

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You are to write a three to four (3-4) report that answers the following: 1.Discuss the preferences of both men and woman regarding shopping at Lowe’s as compared to Home Depot. 2.Explain the differences in men’s and womens attitudes about product selection and pricing at Lowe’s and Home Depot. 3. Discuss whether Lowe’s should have distinct merchandising strategies for men and women shoppers. 4.Explain the criteria that Lowe’s should use in selecting new suppliers.

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