Assume you are a financial analyst researching McDonald’s and perform a financial analysis. Your analysis should include the following:
1. McDonald’s Overview. Conduct research and describe McDonald’s, its operations, locations, markets, and lines of business.
A. Thoroughly provided a detailed overview of a U.S publicly traded McDonald’s.
This should be one to two (1-2) pages.
B. Collect financial statements for the past three (3) years, fiscal or calendar (please insert
these in the appendix part of the research paper. This is ). These financial statements
must include the income statement, balance sheet, cash flow statement, and owners equity statement.
2. Thoroughly evaluate McDonald’s vulnerability to current financial threats such as a recession, higher interest rates, and global competition.
3. Financial Performance. Based on the financial trends of McDonald’s, predict how these trends will impact financial performance in future periods. Explain your rationale for this prediction.
4. Stock Price Analysis. Given the performance of the stock in the periods presented on the
McDonald’s financial statements, discuss how the stock is likely to perform in the future, what type of investor would be drawn to this stock, and make a recommendation to management to improve stock performance.
5. Eight (8) typed page paper, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
6. Cite at least eight (8) high quality references.
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